@Blinginpse wears the new "nude" camo pattern. It will be all the rage soon.
I use to go to the nearest Basspro and grab stuff but I've recently tried out Sitka. It may be a bit expensive for some clothing but it's worth every penny in my opinion. I love the way it feels, it's made very well. And the camo pattern is unique. Not to mention you do not have to pile on layer after layer in the cold. Around here it can get below 30 and a base layer shirt and a long sleeve medium Sitka shirt is plenty.
However, I don't even know if it really matters as much as personal preference. My grandfather introduced me to hunting many years ago. And all he wore was a red flannel shirt, bluejeans and some cheap Dollar Store bought rubber boots and used a single shot slug gun. He's killed more deer than probably I ever have or ever will see.
I like lighter colored, and open pattern. Doesn't really matter the brand as long as its not cotton.Myself, I love the old Winona Camo but I like the ASAT too. I feel most camo is too dark and makes you stand out as a huge dark blob in the tree. In areas where I feel I don't have adequate background cover I've worn snow camo with good luck.